Recognised by The Asia Records, Pokémon was honoured with the title of “Highest-Grossing Media Franchise in 2025” in recognition of its extraordinary global impact, enduring popularity, and unparalleled success across multiple entertainment sectors.

Since its debut in 1996, Pokémon has evolved from a video game series into one of the world’s most influential and successful entertainment franchises. Spanning video games, trading card games, animation, films, merchandise, publishing, mobile applications, live events, and licensing partnerships, the brand has captivated generations of fans across the globe.

Known for its iconic characters, engaging storytelling, and innovative gameplay experiences, Pokémon has successfully built a vast and loyal international community. The franchise continues to expand its reach through new game releases, animated content, competitive tournaments, and strategic collaborations, maintaining its relevance across both existing and emerging audiences.

A key contributor to Pokémon’s success is its ability to continuously innovate while preserving the core elements that have made the franchise beloved by fans worldwide. Through a combination of creativity, brand strength, and global appeal, Pokémon has established itself as a cultural phenomenon that transcends age, geography, and language.

This Asia Record recognition celebrates Pokémon’s achievement as the Highest-Grossing Media Franchise in 2025 and reinforces its position as one of the most successful and influential entertainment brands in history.