Falsafah ini menjadi asas kepada penubuhan dan perkembangan TNS LOG SERVICES.

Membina Perniagaan Melalui Ketabahan dan Adaptasi

Perjalanan keusahawanan Hanson bermula pada tahun 2014 apabila beliau menubuhkan TNS LOG SERVICES dengan hanya tiga orang kakitangan, sumber yang terhad dan tanpa pelanggan tetap. Walaupun berdepan pelbagai cabaran, beliau kekal fokus untuk membina sebuah syarikat logistik yang mampu memberikan perkhidmatan yang konsisten dan boleh dipercayai.

Pada peringkat awal, syarikat memberi tumpuan kepada memahami keperluan industri, menyelesaikan masalah operasi pelanggan dan membina kepercayaan melalui penyampaian perkhidmatan yang berkualiti. Setiap cabaran yang dihadapi menjadi peluang untuk memperbaiki sistem, meningkatkan keupayaan dan memperkukuhkan asas perniagaan.

Melalui usaha berterusan dan keupayaan menyesuaikan diri dengan perubahan industri, TNS LOG SERVICES berkembang daripada sebuah syarikat kecil kepada syarikat penghantaran fret yang mampu memenuhi keperluan pelanggan di pasaran tempatan dan antarabangsa.

Menyediakan Penyelesaian Logistik Menyeluruh

Ditubuhkan pada tahun 2014, TNS LOG SERVICES merupakan agensi penghantaran fret yang berpangkalan di Malaysia dan menawarkan penyelesaian logistik menyeluruh untuk pasaran tempatan serta antarabangsa. Dengan rangkaian yang merangkumi 160 lokasi di seluruh dunia serta pejabat cawangan di Shenzhen, China, syarikat menyediakan sokongan logistik rentas sempadan yang lancar.

Perkhidmatan utama syarikat merangkumi pengangkutan laut, udara dan darat, pelepasan kastam, pergudangan serta perkhidmatan transloading. Dengan gabungan kepakaran industri dan rangkaian global yang kukuh, TNS LOG SERVICES membantu pelanggan meningkatkan kecekapan rantaian bekalan dan operasi perniagaan mereka.

Apa yang membezakan syarikat ini ialah keupayaannya menyediakan penyelesaian logistik yang disesuaikan mengikut keperluan pelanggan sambil mengekalkan standard perkhidmatan yang konsisten. Di bawah kepimpinan Hanson Lee, TNS LOG SERVICES terus berkembang sebagai rakan logistik yang dipercayai, menawarkan penyelesaian yang fleksibel, inovatif dan bernilai tinggi kepada pelanggan di seluruh dunia.

Laman web: www.tnslog.com

Crafting Brands That Resonate with Modern Lifestyles

With nearly 30 years of dedication, Tracy and her team create world-class health supplements and skincare solutions that go beyond formulation. They craft brands that connect, inspire, and deliver measurable impact by blending cutting-edge research with natural ingredients to inspire confidence and wellness.

Building Experiences That Bridge Science and Beauty

Gold Billion Pharma doesn’t just manufacture products—they build brand experiences. From personalized wellness solutions to luxurious skincare innovations, the company supports businesses and individuals on their journey toward healthier living.

About Gold Billion Pharma

Gold Billion Pharma is a global leader in OEM, ODM, and OBM solutions for health and beauty. With a strong presence in Malaysia, China, Japan, and Australia, they specialize in developing premium supplements and skincare products tailored to diverse consumer needs.

Founded by Dato’ Tracy Tay, the company is built on innovation, customization, and integrity. Offering comprehensive services from research and development to branding and market positioning, Gold Billion Pharma helps businesses create standout products that define trends rather than follow them.

KUALA LUMPUR, Aug 27: Asia Record has launched the third edition of its Asia Record Book of Achievement, expanding its efforts to document and showcase notable achievements by individuals, businesses and organisations across the region.

The latest edition, launched on Aug 27, 2026, follows strong response to the previous editions and features an updated collection of record holders and achievements recognised by Asia Record.

The first edition of the Asia Record Book of Achievement was launched in February 2025, followed by the second edition during Asia Record’s official media launch on Oct 16, 2025.

According to Asia Record, the decision to publish a third edition was driven by growing interest in the publication as well as the increasing number of new achievements recognised by the organisation.

The publication aims to provide greater visibility to achievements taking place across Asia while creating a permanent record that allows the stories behind these accomplishments to be preserved for future generations.

Asia Record chief adjudicator Dato’ KK Chua said the book was created not only to recogniserecord holders but also to encourage others to challenge conventional limits and pursue achievements of their own.

“Every record represents more than a title or a number. Behind every achievement is a story of determination, innovation, perseverance and the courage to push beyond what was previously thought possible,” Dato KK Chua said.

“Through the Asia Record Book of Achievement, we want these accomplishments to be officially documented, shared and remembered. More importantly, we hope their stories can inspire people across Asia to challenge themselves and realise what they too are capable of achieving.”

“For the record holders, we want the book to serve as a lasting legacy — something that documents their achievement not only for today, but for generations to come.”

Dato KK Chua said the organisation hopes the continued publication of the book will encourage greater participation from across Asia and bring wider attention to achievements emerging from different countries, industries and communities.

The records documented by Asia Record span various fields, including entrepreneurship, business, innovation, technology, education, sports, culture, entertainment and community development.

With successive editions, Asia Record aims to develop the Book of Achievement into a growing archive documenting notable milestones and the people and organisations behind them.

“Asia is home to extraordinary talent and achievements, but many of these stories are still not widely known beyond their respective industries or countries,” Dato KK Chua said.

“We want to provide a platform where these achievements can be recognised and brought to a wider audience. Ultimately, we want more people to step forward, challenge themselves and turn their achievements into something official. That is what our slogan, ‘Make It Official’, represents.”

The third edition features newly recognised Asia Record achievers and their respective accomplishments, providing readers with a snapshot of achievements taking place across the region.

The Asia Record Book of Achievement is available at major bookstores and through the Asia Record official website www.asiarecord.com

For Asia Record, the publication represents more than a collection of records. It is intended to become a documented legacy of Asian achievement — preserving today’s milestones while inspiring the achievements of tomorrow. For more info : www.asiarecord.com

MITI received the Asia Record title:

“Highest Jump in the 2026 IMD World Competitiveness Ranking Among Asian Countries.”

The Asia Record plaque was presented during The 7th Asia KLEMS Conference on 20 August 2026 and was received by YB Sim Tze Tzin, Deputy Minister of Investment, Trade and Industry, on behalf of MITI.

Malaysia recorded a remarkable improvement in the 2026 IMD World Competitiveness Ranking, rising eight positions from 23rd globally in 2025 to 15th in 2026. The advancement marks an important milestone in Malaysia’s efforts to strengthen its economic competitiveness and position in the global economy.

Commenting on the achievement, YB Sim Tze Tzin described Malaysia’s rise in the ranking as a result of progress across multiple areas.

“This is remarkable for our country because we have made the right moves in terms of policies, productivity, labour, economic performance, government efficiency, business efficiency and infrastructure. It is a whole-of-nation approach. Nobody should claim absolute credit — everyone has contributed to this achievement,” he said.

He also credited the government’s reform agenda and Malaysia’s ability to attract high-value foreign investment as important contributors to the improvement.

“Our Prime Minister has worked very hard to get the right policies. He has reformed institutions and the government, driven transformations across many sectors, and attracted foreign investors, particularly high-value investors. All this contributed to this jump in the IMD World Competitiveness Ranking. I think we are on the right trajectory and heading in the right direction,” YB Sim added.

The Asia Record recognition highlights the significance of Malaysia’s progress within Asia’s competitive economic landscape and acknowledges the collective efforts of government, businesses, workers and Malaysians in strengthening the country’s international competitiveness.

The presentation at The 7th Asia KLEMS Conference provided a fitting platform for the recognition, bringing together discussions on productivity, economic development and competitiveness across Asia.

Through this recognition, Asia Record continues its mission to identify, verify and officially recognise outstanding achievements and milestones across Asia.

MITI’s recognition represents not only an institutional achievement but also a milestone reflecting Malaysia’s broader economic transformation and strengthening position within Asia.

For more information about Asia Record and recognised achievements across Asia, visit www.asiarecord.com.

Asia is one of the world’s most dynamic regions, driven by entrepreneurs, businesses, professionals and organisations continuously creating new ideas and reaching new milestones.

At Asia Record, our focus is on documenting and recognising remarkable achievements across Asia. Beyond record recognition, readers can also explore specialised platforms covering developments across business, healthcare, brands, food, property, education and sustainability.

Here are some of the platforms covering these industries across Asia.

Asia Medical Journal

AsiaMedicalJournal.com covers healthcare, medical developments, wellness, industry insights and notable organisations across Asia.

The platform provides a dedicated space for healthcare-related stories and developments from a rapidly evolving industry.

Asia Best Brand

AsiaBestBrand.com focuses on businesses, brands, entrepreneurs and companies making an impact across different industries.

Readers can discover business stories, corporate milestones, market developments and notable achievements from companies across Asia.

Asia Culinary Institute

Asia’s food and beverage industry is diverse, innovative and constantly evolving.

AsiaCulinaryInstitute.com covers culinary developments, restaurants, chefs, food businesses, hospitality and other stories from the F&B industry.

Asia Property Reviews

From major developments to new concepts in urban living, Asia’s property sector continues to transform rapidly.

AsiaPropertyReviews.com covers property developments, real estate news, developers, projects and trends shaping the property landscape.

Asia Education Journal

Education plays an important role in Asia’s continued economic and social development.

AsiaEducationJournal.com covers schools, universities, educational institutions, learning initiatives, education businesses and developments within the education sector.

Asia ESG

Environmental, social and governance considerations are becoming increasingly important for businesses throughout Asia.

AsiaESG.com focuses on ESG, sustainability, corporate responsibility, environmental initiatives and developments influencing the future of responsible business.

Asia SME

Small and medium enterprises form an important part of Asia’s economy.

AsiaSME.com covers SME developments, entrepreneurship, business growth, innovation and stories about companies contributing to their respective industries.

Connecting Industries With Achievements

Although each platform focuses on a different industry, they share a common theme: documenting progress and meaningful achievements across Asia.

A healthcare organisation may introduce an innovative initiative. A property developer may complete an exceptional development. An SME may achieve an unusual business milestone. A food company may reach a significant production benchmark. An educational institution may organise a large-scale programme.

Some of these accomplishments may also have the potential to become recognised records.

Asia Record provides a platform for qualifying achievements to be submitted, assessed, verified and documented based on clearly defined criteria and supporting evidence.

Discover More From Across Asia

Together, these specialised platforms provide readers with access to stories and developments across some of Asia’s most important industries:

• Asia Medical Journal – Healthcare and medical
• Asia Best Brand – Brands and businesses
• Asia Culinary Institute – Food and culinary
• Asia Property Reviews – Property and real estate
• Asia Education Journal – Education
• Asia ESG – ESG and sustainability
• Asia SME – SMEs and entrepreneurship

As Asia continues to develop, new businesses, innovations and achievements will continue to emerge.

Through AsiaRecord.com and these specialised industry platforms, remarkable stories from across the region can be documented, discovered and shared with a wider audience.

Asia is home to extraordinary achievements across business, technology, education, healthcare, sports, culture, innovation and many other fields. Behind many of these achievements are individuals and organisations pushing boundaries, reaching new milestones and creating accomplishments worth documenting.

Asia Record is a record recognition and verification platform dedicated to identifying, verifying, documenting and recognising remarkable achievements across Asia.

From outstanding individual accomplishments to significant corporate milestones, Asia Record provides a platform where achievements can be formally documented and recognised as part of Asia’s growing record of excellence.

What Is Asia Record?

Asia Record is a platform focused on the recognition and documentation of notable achievements across Asia.

Its purpose is to provide a structured process through which qualifying achievements can be submitted, evaluated and verified based on supporting evidence and defined record criteria.

Records may involve individuals, companies, organisations, institutions, associations, communities and other eligible entities.

Rather than focusing on one particular industry, Asia Record covers achievements across a broad range of fields and categories.

What Does Asia Record Do?

Asia Record identifies and documents achievements that demonstrate measurable or verifiable accomplishments.

The process generally involves reviewing the proposed record title, establishing appropriate criteria and examining supporting evidence to determine whether the achievement satisfies the requirements for recognition.

Depending on the nature of the record, supporting materials may include official documents, photographs, videos, measurements, independent verification, professional reports or other relevant evidence.

This process helps ensure that recognised records are supported by appropriate documentation.

What Types of Achievements Can Be Recognised?

Record-breaking achievements can take many forms.

Asia Record may consider achievements involving measurable performance, scale, quantity, duration, participation, innovation, business milestones or other distinctive accomplishments that can be objectively assessed.

Potential record categories may include:

• Business and entrepreneurship
• Technology and innovation
• Education and academic achievements
• Healthcare and medical achievements
• Property and real estate
• Automotive achievements
• Food and beverage
• Retail and e-commerce
• Arts, culture and entertainment
• Sports and fitness
• Tourism and hospitality
• Community initiatives
• Professional achievements
• Manufacturing and industrial accomplishments
• Environmental and sustainability initiatives

Every proposed record is different. The suitability of a record title depends on whether the achievement can be clearly defined and supported with sufficient evidence.

Who Can Apply for an Asia Record?

Asia Record recognition is not limited to large corporations or public figures.

Applications may come from eligible:

• Individuals
• Entrepreneurs
• Companies
• Brands
• Organisations
• Educational institutions
• Professional bodies
• Associations
• Community groups
• Event organisers
• Government-related entities
• Other institutions with qualifying achievements

The key consideration is the achievement itself and whether it can be objectively verified.

An organisation, for example, might have achieved an exceptional production milestone, created an innovative product, organised a large-scale event or reached a measurable industry accomplishment.

An individual might qualify through a unique professional, sporting, creative or personal achievement.

How Does Asia Record Verification Work?

Record recognition requires more than simply claiming an achievement.

A proposed record must first be clearly defined so that the achievement being evaluated can be understood and assessed.

The verification process may include several stages:

1. Record Proposal

The applicant submits information describing the achievement and the proposed record.

2. Initial Assessment

The proposed achievement is reviewed to determine whether it is suitable for record recognition and whether clear verification criteria can be established.

3. Evidence Submission

Relevant supporting evidence is provided.

The exact evidence required depends on the nature of the record and may include documentation, photographs, video footage, measurements, professional reports or independent verification.

4. Verification

The submitted materials are assessed against the applicable record criteria.

Additional information or clarification may be requested where necessary.

5. Recognition

When an achievement satisfies the relevant requirements and verification process, it may be officially recognised by Asia Record.

This structured approach helps distinguish a verified record from an unsupported claim.

What Evidence May Be Required for a Record?

Evidence is an important part of record verification.

Different records require different forms of evidence. A record involving the number of participants at an event, for example, requires a different verification approach from a record involving product performance or physical dimensions.

Depending on the achievement, evidence may include:

• Official documents
• Photographs
• Video recordings
• Measurement records
• Attendance records
• Transaction or production records
• Technical reports
• Test results
• Professional certifications
• Independent witness statements
• Third-party verification
• Other supporting documentation

Applicants should provide evidence that is clear, relevant and capable of supporting the specific record claim.

What Makes a Good Record Title?

A strong record title should be specific, measurable and verifiable.

Broad promotional statements are generally less suitable because they can be difficult to assess objectively.

For example, a claim such as:

“Asia’s Best Company”

is subjective because the meaning of “best” can vary depending on the criteria used.

A record based on a measurable achievement is much clearer because defined evidence can be used to evaluate the claim.

The strongest record titles communicate exactly what was achieved, by whom, and according to what measurable criterion.

Why Is Record Recognition Important?

Significant achievements often represent years of work, investment, innovation and persistence.

Formal record recognition provides a way to document these accomplishments.

For businesses and organisations, a recognised record can also become part of their corporate history and milestone documentation.

For individuals, it can provide a permanent record of an exceptional personal or professional accomplishment.

Most importantly, record recognition helps ensure that remarkable achievements are not simply announced but documented for future reference.

Record-Breaking Achievements Across Asia

Asia is one of the world’s most diverse and dynamic regions.

Its countries are home to entrepreneurs, innovators, researchers, corporations, institutions, athletes, creators and communities continually setting new benchmarks.

As industries develop and new technologies emerge, entirely new categories of achievements can become possible.

A record platform therefore does more than recognise existing accomplishments. It also creates a historical record of how achievements and benchmarks evolve over time.

Asia Record aims to contribute to this documentation by recognising qualifying achievements from across the region.

Asia Record Book of Achievements

An important milestone in the development of Asia Record was the publication of the inaugural Asia Record Book of Achievements in February 2025.

The publication was created to document and showcase notable achievements by individuals, businesses, organisations and communities.

It provides another medium through which remarkable accomplishments can be preserved and presented.

The Development of Asia Record

The digital history associated with the Asia Record name includes the registration of the AsiaRecord.com domain in 2004.

It is important to distinguish a domain registration date from the establishment or official public launch of an organisation.

Following the publication of the Asia Record Book of Achievements in February 2025, the Asia Record platform was officially launched publicly on 16 October 2025.

These milestones form part of the documented development of Asia Record and its mission to recognise remarkable achievements throughout Asia.

How to Apply for an Asia Record

Individuals and organisations that believe they have achieved something exceptional can submit their accomplishment for consideration.

Before applying, it is useful to prepare:

1. A clear description of the achievement
2. The proposed record title
3. Relevant dates and locations
4. Supporting documents
5. Photographs and videos where applicable
6. Measurements, statistics or test results where relevant
7. Independent evidence where required

Asia Record can then assess whether the proposed achievement is suitable for record recognition and advise on the applicable verification requirements.

Frequently Asked Questions About Asia Record

What is Asia Record?

Asia Record is a record recognition and verification platform dedicated to identifying, verifying, documenting and recognising remarkable achievements across Asia.

What can qualify for an Asia Record?

Potential records can involve measurable or verifiable achievements across business, technology, education, healthcare, sports, culture, innovation and many other fields.

Can companies apply for an Asia Record?

Yes. Businesses and organisations may submit qualifying achievements for consideration, subject to the relevant criteria and verification requirements.

Can individuals apply?

Yes. Individuals with suitable and verifiable achievements may also submit applications for consideration.

How are records verified?

Verification requirements depend on the type of achievement. Supporting evidence may include documents, photographs, videos, measurements, professional reports, witness statements and independent verification.

Does every application receive a record?

No. An application must meet the relevant requirements and provide sufficient evidence before an achievement can be recognised.

Where can I learn more about Asia Record?

More information about record recognition, existing record holders and the application process is available through AsiaRecord.com.

Recognising Achievements. Documenting History.

Every significant record begins with an achievement worth documenting.

Across Asia, individuals and organisations continue to push boundaries, establish new benchmarks and accomplish things that once seemed impossible.

Asia Record exists to help identify, verify and preserve these achievements so that remarkable milestones can become part of a documented record of excellence across Asia.

If you or your organisation has achieved something extraordinary, submit your achievement to Asia Record for consideration and take the first step towards making your milestone official.

The recognition places the spotlight on Drive Fit’s exceptional heat-blocking performance, with its zirconia-based technology setting a new benchmark for automotive ceramic films in Asia.

At the core of Nano Zirconia Ceramic Max HD is the use of zirconium dioxide (ZrO₂) nanoparticles, engineered to provide low thermal conductivity and rapid heat dispersion. This advanced formulation helps minimise the transfer of external heat into the vehicle cabin, creating a cooler and more comfortable driving environment.

Its outstanding performance earned Drive Fit the Asia Records title of “Ceramic Film with the Highest Heat-Blocking Performance in Asia,” recognising the product for its exceptional heat-blocking capability within the Asian market.

During the Asia Records presentation ceremony on 7 August 2026, Drive Fit conducted a live demonstration showcasing the heat-blocking capabilities of its zirconia ceramic technology. The demonstration provided a direct presentation of the technology and performance behind the Asia Records recognition.

With more than 20 years of industry experience, Drive Fit serves over 10,000 active customers across more than 15 countries. Its continued investment in research, material technology, precision manufacturing and quality control has supported the development of increasingly advanced automotive protection solutions.

Simon Chin, Sales Director of Drive Fit Sdn. Bhd., said:

“We are honoured to receive this recognition from Asia Records. It reflects our commitment to advancing zirconia ceramic technology and delivering exceptional heat-blocking performance. This achievement motivates us to continue developing innovative automotive protection solutions for customers across Asia.”

The recognition marks an important milestone for Drive Fit and highlights the technological development behind its zirconia ceramic film. More importantly, the title “Ceramic Film with the Highest Heat-Blocking Performance in Asia” establishes a significant benchmark for the company within the automotive window film industry.

The Asia Records presentation ceremony was held on 7 August 2026 in Puchong, Malaysia. The recognition also highlights how Drive Fit’s ceramic film combines exceptional heat-blocking performance with long-term cost-effectiveness. By helping to maintain a cooler vehicle cabin and reduce demand on air-conditioning, the technology offers motorists greater comfort and efficiency while delivering lasting value over time.

To learn more about Asia Records and its recognition programmes, please visit www.asiarecord.com. For details about Drive Fit Sdn. Bhd. and its automotive protection solutions, please visit www.drivefit.com.my.

This clarification is intended to provide an accurate and transparent chronology of Asia Record, supported by documented milestones, published materials and media coverage.

The History of Asia Record

The development of Asia Record can be traced through three key milestones: the registration of the asiarecord.com domain, the publication of the Asia Record Book of Achievements, and the official public launch of the Asia Record platform.

2004 — Registration of asiarecord.com

The domain asiarecord.com was registered in 2004, representing an early digital milestone associated with the Asia Record name.

A domain registration date should be distinguished from the establishment or official launch of an organisation. Asia Record therefore presents this date specifically as part of its documented digital history.

February 2025 — Asia Record Book of Achievements

In February 2025, the inaugural Asia Record Book of Achievements was published.

The publication was created to document and showcase notable achievements by individuals, businesses, organisations and communities, providing a permanent platform for remarkable accomplishments from across the region.

The publication of the first Asia Record Book of Achievements marked an important step in developing the broader Asia Record recognition platform.

16 October 2025 — Official Launch of Asia Record

Following the publication of the record book, Asia Record was officially launched to the public on 16 October 2025.

The launch represented the next stage of Asia Record’s development from a publication into a dedicated platform focused on the discovery, verification, documentation and official recognition of achievements across Asia.

The launch date is supported by contemporaneous media coverage and documented materials, which are available for independent reference and verification.

Establishing an Accurate Public Record

Asia Record believes it is important to distinguish between three separate milestones:

Domain Registration → Publication → Official Public Launch

Each represents a different stage in the development of the Asia Record platform and should be assessed according to its respective documented date.

Accordingly, statements relating to the history, originality, chronology, priority or first use of record-recognition platforms in Asia should be based on verifiable evidence and an accurate historical timeline.

For clarity, the documented Asia Record timeline is:

2004 — asiarecord.com domain registered
February 2025 — First Asia Record Book of Achievements published
16 October 2025 — Asia Record officially launched to the public

Our Commitment to Credible Record Recognition

Asia Record respects fair competition and welcomes credible initiatives that celebrate outstanding achievements throughout the region.

Our focus remains on building a trusted record-recognition platform through structured assessment, evidence-based verification, independent adjudication and transparent documentation.

Asia Record remains commited to discovering and preserving remarkable achievements by individuals, businesses, organisations and communities throughout Asia.

Discover. Measure. Verify. Recognise. Preserve.

Asia Record — Let’s Make It Official.

Founded in 2011 by Brahmal Vasudevan, Creador has grown into one of South and Southeast Asia’s leading private equity firms. The firm focuses on partnering with high-potential businesses across Malaysia, Singapore, Indonesia, Thailand, Vietnam, the Philippines, and India, providing not only capital but also strategic guidance to help companies accelerate growth, strengthen operations, and expand into new markets.

Creador’s investment philosophy centres on identifying exceptional entrepreneurs and supporting businesses with strong fundamentals, scalable business models, and the ambition to become regional champions. Its portfolio spans a diverse range of industries, including consumer, healthcare, financial services, business services, education, industrials, and technology. Over the years, Creador has partnered with many well-known market leaders across the region, including MR D.I.Y., BIG Pharmacy, CTOS, SōMANY Ceramics, Bake With Yen, Tealive, ECO-Shop, OldTown White Coffee, and 7-Eleven Malaysia, among many others. Through close collaboration with management teams, Creador has helped these portfolio companies achieve significant operational improvements, sustainable expansion, and market leadership.

Beyond financial investment, Creador takes a hands-on approach to value creation by working alongside portfolio companies on strategic planning, operational excellence, corporate governance, mergers and acquisitions, and regional expansion. This collaborative partnership model has enabled many businesses to strengthen their competitive position while delivering long-term value to customers, employees, and shareholders.

The Asia Record recognition reflects both the scale and quality of Creador’s portfolio. By partnering with companies that have gone on to become recognised market leaders across Southeast Asia, the firm has played a meaningful role in shaping the region’s business landscape and supporting the next generation of industry-leading enterprises.

Commenting on the recognition, Founder & CEO Brahmal Vasudevan said:“Make sure you scale and build a strong growth track record—that’s the key to success. At Creador, we’ve always believed in partnering with businesses that have the ambition and capability to grow sustainably. This recognition reflects the achievements of our portfolio

Most Number of Durian Downstream Products in 2026

The recognition celebrates Durian Kingdom’s outstanding achievement in developing one of Malaysia’s most extensive portfolios of durian downstream products. The official recognition video was filmed on 22 July 2026 in Puchong, Selangor, marking another important milestone in the company’s journey of transforming Malaysia’s iconic fruit into innovative, value-added products for local and international markets.

Established under Sunshine Kingdom Sdn. Bhd. in 2014, Durian Kingdom was founded with a clear vision—to introduce the rich flavours and culture of Malaysian durian to the world while creating premium products that extend far beyond fresh fruit. What began with only a handful of products has since grown into one of the region’s leading durian specialty brands, offering a wide selection of products to customers from around the globe.

Today, Durian Kingdom boasts an impressive range of durian-based products, including biscuits, chocolates, coffee, beverages, confectionery, pastries, frozen products, freeze-dried snacks, gift collections, and many other innovative creations. By continuously expanding its product portfolio, the company has successfully demonstrated how Malaysia’s “King of Fruits” can be enjoyed throughout the year in a variety of premium formats suitable for travellers, food lovers, and durian enthusiasts alike.

Beyond product innovation, Durian Kingdom has played a significant role in advancing Malaysia’s food manufacturing industry. Through continuous investment in research and development, quality assurance, attractive packaging, and consumer education, the company has successfully elevated the commercial value of Malaysian durian while introducing authentic local flavours to consumers worldwide.

The Asia Records recognises this achievement as more than simply having the largest variety of downstream products. It represents the company’s long-term commitment to innovation, manufacturing excellence, brand development, and the continuous growth of Malaysia’s durian industry. By creating numerous value-added applications for durian, Durian Kingdom has helped reduce dependence on seasonal fresh fruit sales while opening new opportunities in exports, tourism, and premium food manufacturing.

Eddie Wong, Founder of Sunshine Kingdom, expressed his appreciation upon receiving the recognition.

“When we founded Durian Kingdom, our dream was simple—to enable people around the world to enjoy the authentic taste of Malaysian durian anytime, anywhere. Every product we create reflects our passion for innovation and our commitment to showcasing Malaysia’s unique durian culture on the global stage. This recognition from The Asia Records belongs to our entire team, and it inspires us to continue developing exciting new products while creating greater value for Malaysia’s food industry.”

As global demand for premium tropical food products continues to rise, downstream innovation has become an increasingly important driver of the durian industry’s future. Companies that invest in value-added products not only create new business opportunities but also strengthen Malaysia’s reputation as a world-class producer of premium durian products.

Receiving the title “Most Number of Durian Downstream Products in 2026” is a testament to Durian Kingdom’s leadership in durian product innovation and its unwavering commitment to bringing Malaysian durian to consumers around the world. Through creativity, perseverance, and a relentless pursuit of excellence, the company continues to set new industry benchmarks while proudly sharing one of Malaysia’s greatest culinary treasures with the global market.

For more information about Durian Kingdom and its complete range of premium durian products, please visit https://sunshine-kingdom.com/.